Metra Group Acquires Stake in Dell EMC

As of October 31, 2017, Metra Group has entered into a strategic financing agreement with StorIT, the region’s leading value-added distributor for Dell EMC and other major vendors in the UAE.

“We are excited to drive business jointly and deliver value-added services for channel partners, enabling them to get ready for digital transformation by focusing on Dell EMC’s solutions portfolio. We are anticipating tremendous growth, translating into $50M to our top line next year,” commented VP of Metra Group, Mohamed Eissa.

StorIT brings remarkable value-added opportunities to the Metra Group partner ecosystem throughout the region, allowing them to leverage a multitude of offerings, solutions and vendor portfolios for both Enterprise and SMB markets.

“This partnership presents extraordinary opportunities to drive our ambitious growth plans and simultaneously add immense value to our reseller channel and vendor relationships. We plan to leverage our impressive combined legacy and unique strengths to remain ahead of the curve,” said Suren Vedantham, Managing Director of StorIT Distribution.

All in all, this partnership represents a strategically beneficial opportunity for both Metra Group and StorIt to enhance their market position with their combined strengths, value propositions and partner/vendor portfolios.