Sales & Marketing
A major part of Metra Group’s dealings lies in its affinity for sales, marketing and all relevant fields focused on driving growth and boosting revenue streams.
Sales
The company provides its partners with a strong and dedicated sales force with over 180 highly trained and experienced sales personnel. Metra Group’s sales representatives make it their daily mission to fully learn, understand and apply the client’s brand and product portfolio in the most rewarding ways. These methods include the following:
- Partner (Reseller) Recruitment
- Channel Development
- In-Country Billing
- Finance and Credit Management
- Leasing Buyback
- Extended Field Sales Force
- Collaborative Selling in Managed Accounts
- Pipeline Management
- Trade-Ins and Buy-Ins
- Telesales (Call Center)
- Customer Relations
Marketing
Metra Group leverages its variety of marketing channels and techniques to create positive market results. The company’s marketing management efforts are supported by a dedicated marketing department and a fully-equipped vendor operations team, in addition to a proprietary system of supporting software made to manage funds and spending, reviewing key performance indicators, as well as determining the best financial courses of action for peak return on investment.
Metra Group achieves its marketing goals via a group of dedicated channels, including direct email listings, social media push engines, E-newsletters, mobile SMS gateways and advertising, supporting microsites, as well as sponsored searches via Google, LinkedIn and Facebook.
